Belated Birthday Wish
Mon, 6 Mar 2000, 07:33 pmGrant Malcolm8 posts in thread
Belated Birthday Wish
Mon, 6 Mar 2000, 07:33 pmDid anyone else realise that the website's second birthday passed without notice?
The ITA website was formally launched on the 1st March 1998. Since that date the site has recorded more than 18,000 hits - an average of 24 per day. A hit is recorded each time someone visits the website. Over the last few months that figure has been closer to 40 hits per day.
The busiest section on the ITA website is the Green Room Gossip area. Altogether there have been more than 2,300 messages posted on the message boards; they're currently growing at something like 5 posts per day!
All this has been accomplished with great assistance from the ITA committee and Informed Technology but, i'm ashamed to say, very little support from most clubs. To date, i've only seen three club newsletters that have listed the ITA web address. I'm yet to see a club reproduce the address in a programme for a show.
connect with your local theatre
www.theatre.asn.au
Two lines on each programme or newsletter; it's not much to ask. My birthday wish for the site is that more clubs will get directly behind this endeavour and support it.
Cheers
Grant
The ITA website was formally launched on the 1st March 1998. Since that date the site has recorded more than 18,000 hits - an average of 24 per day. A hit is recorded each time someone visits the website. Over the last few months that figure has been closer to 40 hits per day.
The busiest section on the ITA website is the Green Room Gossip area. Altogether there have been more than 2,300 messages posted on the message boards; they're currently growing at something like 5 posts per day!
All this has been accomplished with great assistance from the ITA committee and Informed Technology but, i'm ashamed to say, very little support from most clubs. To date, i've only seen three club newsletters that have listed the ITA web address. I'm yet to see a club reproduce the address in a programme for a show.
connect with your local theatre
www.theatre.asn.au
Two lines on each programme or newsletter; it's not much to ask. My birthday wish for the site is that more clubs will get directly behind this endeavour and support it.
Cheers
Grant
RE: Belated Birthday Wish
Thu, 9 Mar 2000, 01:19 pmHi Jarrod
Jarrod Buttery wrote:
-------------------------------
> I know you haven't yet had chance to come and see THE LAST
> SUPPER,
I plan to correct that glaring omission next weekend
> but when you do, I'm sure you'll notice the ITA's web address on
> every programme (and every flyer and poster too, for that matter).
I can report that this has been a real boon for the ITA website. Just one company printing the web address on publicity material for a single show and the number of daily hits has nearly doubled from 35 to 60 per day!
Imagine if every company did the same thing for each show and included the information in their newsletters!
> I agree wholeheartedly that advertising the web page to a wider
> audience can only benefit the clubs. If the general public is more
> aware of the productions on offer, then that translates into bums on
> seats.
Hear hear!
I noted with interest a comment from the AGM printed in the Link that some companies were reluctant to include general ITA info in their own newsletters as they wanted to maintain their own identity.
I appreciate the concerns, but wholeheartedly agree with Jarrod that a greater public awareness of the wealth of affordable entertainment available will return benefits for all theatre companies.
When your own audience and members become aware of productions elsewhere, you don't lose their custom but rather build a culture of attendance and active participation in the performing arts from which we all benefit.
Cheers
Grant
Jarrod Buttery wrote:
-------------------------------
> I know you haven't yet had chance to come and see THE LAST
> SUPPER,
I plan to correct that glaring omission next weekend
> but when you do, I'm sure you'll notice the ITA's web address on
> every programme (and every flyer and poster too, for that matter).
I can report that this has been a real boon for the ITA website. Just one company printing the web address on publicity material for a single show and the number of daily hits has nearly doubled from 35 to 60 per day!
Imagine if every company did the same thing for each show and included the information in their newsletters!
> I agree wholeheartedly that advertising the web page to a wider
> audience can only benefit the clubs. If the general public is more
> aware of the productions on offer, then that translates into bums on
> seats.
Hear hear!
I noted with interest a comment from the AGM printed in the Link that some companies were reluctant to include general ITA info in their own newsletters as they wanted to maintain their own identity.
I appreciate the concerns, but wholeheartedly agree with Jarrod that a greater public awareness of the wealth of affordable entertainment available will return benefits for all theatre companies.
When your own audience and members become aware of productions elsewhere, you don't lose their custom but rather build a culture of attendance and active participation in the performing arts from which we all benefit.
Cheers
Grant